Retailers: What Anticounterfeiting and Antipiracy Strategies Work for You? The PTO Wants to Know
Hunton Andrews Kurth
MAY 31, 2023
Counterfeit goods continue to become increasingly ubiquitous, presenting a host of issues for both retailers and consumers. In addition to a variety of legal consequences and the sometimes massive effect on companies’ bottom lines, counterfeit and pirated goods are often accompanied by risks to public health and safety and even national security. The US Patent and Trademark Office (PTO) has decided to begin a dialogue regarding anticounterfeiting and antipiracy strategies that have already “prov
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